Large increase in Pilsner Urquell sales in UK

26-11-2007

Sales of Czech-made Pilsner Urquell beer have almost doubled in the United Kingdom this year, according to a spokesperson for the brewery. Jiri Marecek said its owners, SAB Miller, had invested in a large advertising campaign for Pilsner Urquell in the UK and it had paid off. Great Britain is the fifth biggest importer of the famous Czech beer; Germany is its most significant market outside the Czech Republic.