One on One Pavla Schauerova - on gorillas, reality shows and The Unmasking
2005 was definitely the year for reality TV shows - at one point there were two versions of Big Brother running on rival commercial stations, and acres of coverage was given over in the Czech media to the previous night's exploits in the villa. But late last year a new reality show - Odhaleni, or the Unmasking - was launched, featuring not humans, but gorillas monkeying around for the cameras. Live footage from the gorilla enclosure is broadcast over the Internet and viewers vote by SMS text message for their favourite gorilla. The proceeds from the SMSes go towards saving gorillas in the wild. Odhaleni is actually the brainchild of the people here at Czech Radio, rather than Czech TV, so for this week's One on One Rob Cameron spoke to PR and Marketing Manager Pavla Schauerova for the online Czech Radio station Leonardo.
Photo: Khalil Baalbaki
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