One on One Botanicus co-founder Dana Hradecká: planting the seeds of success
The Botanicus chain of stores offering herbal soaps, extracts and delicacies is a Czech, and growing international, success story. Most tourists will have probably bought something from one of their outlets in the country. The small business was founded in the early 1990’s after the restitution of a family farm around 40 kilometres north-east of Prague. That has become the centre for the business and a tourist attraction with more than 50,000 visitors a year. One of the firm’s co-founders Dana Hradecká explained the roots of the original inspiration for the business.
Dana Hradecká
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