Current Affairs New party bets on popularity of charismatic leader

08-03-2010 14:46 | Sarah Borufka

TOP 09 leader Karel Schwarzenberg and his team have just launched an unusual campaign aimed at getting young Czechs to vote. It revolves around the charismatic politician himself: voters can connect with him via online chats and even win the chance to spend an evening at the pub with Mr. Schwarzenberg. But what role does the leader’s popularity play in the overall success of this new party?

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